A wine selling strategy worth pursuing
Bill Hocker | Oct 16, 2015
SF Chron 10/15/15: Can Napa Sustain The Dream Of The Idyllic Winery?
My takeaway: A winery tasting room near where the tourists gather (like copia?) is more efficient than luring the tourists into the vineyards. It is a trend that we need to encourage. Unfortunately, I suspect that Rudy Von Strasser's property is worth a good deal more as an event center site than as a source of grapes, and that we will end up with more building development in new and old locations.
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